In advertising, placement has a lot to do with how the advertiser is seen. Business Insider has 23 examples of terrible placement which will have you in stitches.
We’ve all heard it dozens of times. That feedback that clients give that makes absolutely no sense. Whether they want you to rotate someone in a photo or they love what you did, they just want it to be completely different. We’ve all been there.
Mark Shanley has decided to take these very same criticisms, ones we’ve all heard in one form or another, and turn them into some very entertaining posters. Check them out at the Chive.
Everywhere you look, logos surround you. From the car you drive to the clothes you wear, the products you buy and the companies you rely on, everything is branded.
It’s this concept, the logo and what lies behind it, that PBS has chosen to focus on in a recent episode of it’s Off Book series. Giving a brief overview, history and guide to technique, PBS delves into one of the most fascinating and well-used elements of our time.
There has been a debate in design circles for years about whether spec work is productive or destructive to the designer. Arguments can be made for both sides and sites exist that support both views and profit from them.
As for my personal opinion, I only support it if it falls under the category of personal work, meant to show your skills or stretch your creative muscle.
It seems the crew at Topic Simple shares the same view and has created a video to support it. It’s short and sweet, giving intelligent definitions and arguments to support their belief. Check it out below and hit their website here to view more of their videos.
This post from Design Your Way displays how a little bit of creativity and thought, bland packaging can be transformed into something emotionally inviting.
The year the first Apple Macintosh was released. Their funky black and blue screen pulsed just slow enough to give you a headache if you stared at it very long and the chunky but extremely cool icons issued in a new era for designers. To the best of my knowledge, this was the first publicly available GUI, giving rise to the notion of a desktop on your computer, a trashcan in the corner to discard unused files and a smiling Mac that let you know everything was okay.
This tongue-in-cheek summary of life as a working Graphic Designer spells out many of the woes we find in the office, letter by improperly kerned letter. Marco Kaye, a New Jersey-based creative director, discusses his life at mismanaged companies and describes how at one company he learned “how not to design”.
You can read the entire résumé here, at mcsweenys.net
There are few things more single purpose oriented than the coffee cup sleeve. Other than keeping your fingers from getting burned, what purpose does it really serve?
Now the ad agency Y&R Dubai has rethought these little disposable wonders, making them the bearers of both your coffee and morning news. The Canadian coffee chain Tim Horton’s can now serve up coffee with tweets of the latest news as well as a URL or QR code so customers can read the full story.
I’ll be interested to see what the next generation of this idea brings.
Today’s post doesn’t feature any flashy methods for creating graphics or cool design ideas. This one takes us back to reality with a good healthy dose of what a designer really does. This one is important for design students, recent graduates or anyone who isn’t quite sure what their job as a designer is really about. It’s a fairly short read which gets right to the meat of things. Check it out at Identity Forum.
Whether you were aware of it at the time or not, you have probably seen representations of typography in architecture. At least when it comes to some sort of promo piece. Dramatic architectural lines can be a great start for a highly-recognizable piece, causing most of us to do a double-take. The Guggenheim poster by Chermayeff & Geismar Associates, which can be found at the AIGA design archives, is a great example of this- offering the information it needs to convey in an instantly recognizable, eye-catching form.