The Art of Logo Design

Everywhere you look, logos surround you. From the car you drive to the clothes you wear, the products you buy and the companies you rely on, everything is branded.

It’s this concept, the logo and what lies behind it, that PBS has chosen to focus on in a recent episode of it’s Off Book series. Giving a brief overview, history and guide to technique, PBS delves into one of the most fascinating and well-used elements of our time.

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