Many experienced web designers may have a tendency to drop the ball on their first mobile websites. As a rule of thumb, a designer creates a website not just for functionality but for aesthetics… they want their site to look good. Though the look of a site plays a major role in mobile sites as well, it is functionality that the designer must focus on. Not since the 1990’s have websites been designed strictly for content, so that’s a skill we need to revisit, with a touch of finesse.
I’ve divided this article into some simple Dos and Don’ts that a designer will want to remember when working on a mobile website. This is not intended to be a coding tutor nor is it meant for superstrict rules. Take what’s below as you need it, but don’t overlook the importance of any.